20 Jul 2002 @ 07:37, by tdeane
The following article was sent to me by Global Spiritual Network and was written by Soleira Green. For anyone wishing to be on Soleira's mailing list her email address is soleira@soulutions.co.uk
EVOKING THE CORPORATE SOUL
What is Corporate Soul? In order to answer that question, you first have to answer the question, "What is soul?"
Soul is the birthing place of our deepest passions and our most profound visions. It is our access point to creation. Without soul, life is passionless and creationless. People of soul are the inspirational leaders, the deepest thinkers, the empowering speakers. They dig deep for what really matters in life and when they deliver what matters from the place of soul, it is a breathtaking experience for all who are involved. These are the people you would follow to the ends of the Earth because they stir your soul into action for something far greater than any individual alone can achieve. THIS is the leadership required to re-create our world today.
Corporate Soul is the very essence of an organisation which has come ALIVE with passion and vision, which stirs the soul of others (employees, board members, shareholders and customers) to join with them on a foray into pure creation, new collaboration and profound contribution.
It is essential now, in a world gone crazy, to call forth (to evoke) the soul of individuals, corporations, nations and humanity. It is, in fact, the primary answer to bring us to a new and different future than the one we've already created. Soul is ENERGY and it's an energy that's been severely lacking, especially in our business world today. Corporations, for the most part, have no life force, no passion, no vitality, no creativity. But since corporations are the biggest contributors to how our world is run, then doesn't it make sense that it's plain and simply time to EVOKE THE CORPORATE SOUL!
Your next question will of course be "And how on Earth are we supposed to do that?" The answer is simple. It takes very little effort and literally no money at all to do it. It simply takes one vision holder willing to move into relationship with his or her soul and from that place to partner with the profound potential of his or her organisation. That's it. No more. Once this is done, the whole thing comes alive and seems to run itself with grace, ease, laughter and, believe it or not, pure delight.
I know, I know, you find this very hard to believe. But what if it's true? What if the answer is so very simple and we've all been looking in the wrong places (our minds) for it? The answer lies in the soul and, from the connection to soul, you have everything you need to create a different future, profoundly, passionately, collaboratively,
True power rises as an energy presence from the soul within and reaches out to inspire and engage everyone and everything it touches. Organisations that can source this energy hold the keys to a profound new future. This bold, new, unprecedented future will not get made on the building blocks of how we've always done it before. It's time to evoke the soul of the organisations and people who are going to create their own businesses and our global business world anew. It's going to take the energy of new life force, passion and vision to make this happen. You see, soul is no longer just some weird and wonderful word that slips with longing through our consciousness. Quantum physics and new science are bringing the concepts of soul and consciousness to the forefront of our understanding and our living experience at long last. We are all inter-connected. We do create our
reality with our thoughts. And we do hold, at the very core of our existence, within our souls, the very nature of magnificence and creative passion that gifts us the building blocks for a whole new world.
Evoking the corporate soul is a process whereby the forces of soul, passion, creation and profound potential are married and brought into being. Passion and vision aren't just words...and if you try to access them as only that, you will be sorely lacking in buy-in as you put your vision slogan on your walls, brochures, advertising, etc. Passion and vision ARE the energetic drivers for, as well as the energetic output of, profound potential being realised. It's a soular powered, generative process that goes way beyond duality straight into that place where all things are possible.
Literally every organisation was birthed upon the possibility of some kind of contribution to others. But in the course of our day to day business world, this contribution, this possibility, this profound potential is forgotten and/or ignored. It lies untended like an ungerminated seed within
the soul of EVERY organisation. What does it take to get it to germinate and grow? It takes someone being in relationship with its most profound potential and being willing to call that forth to live in the world now.
Every person, every company, every industry holds within them the profound potential to be a part of the co-creation of a new world. When you move the person's, company's or industry's soul into play (in partnership with the profound potential), all manner of wonderful things begin to emerge. Peoplelove coming to work every day ... with the responding attendance and retention figures coming along with it.. Customers rush to purchase their products ... with the ensuing profitability measures moving right into place. And executives, vision holders and business owners go home at night feeling good about what they do in life.
Evoking the corporate soul is more than just doing great and profound things for the world. It's about how we FEEL about doing those things. At the end of the day, at the end of our lives, it's the measure of our soul's fulfilment that really counts. It's the measure of the lasting effect that we have had creatively for the future of our world. When you die, be
willing to say "I / we did it." and be willing to say nothing less when you walk into work tomorrow.
For the profound....
Soleira
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